DIOGO SNOW

For Diogo Snow’s latest collection, the goal was to capture the energy of modern football culture through a fashion-first lens—where streetwear, sport, and art collide.

Shot on a minimal studio set, the campaign paired bold graphics, oversized silhouettes, graffiti-covered footballs, and a vibrant hot pink backdrop with clean, high-impact imagery. We created a mix of editorial portraits, product-focused shots, and lifestyle content designed for social media, e-commerce, and campaign use.

The collection also extended into a Brazil game hosted by Diogo Snow, where the custom jerseys were worn by the entire team—bringing the brand’s visual identity off the set and onto the field.

The final campaign feels bold, playful, and unapologetically expressive, capturing the connection between fashion, football, and community.

Team

Creative Director, Concept & Styling: Christina Schmidt
Photographer: Sandra Monaco Photo